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Case study · Fashion and streetwearFashion and streetwearPersonalized fulfillment
DTC fashion brand

A0+parcel drop. 48 hours and it's done

This brand's drops sell out in hours, and the previous operator asked to spread shipping over a week. Completio's drop module releases over 30,000 parcels in a single event, and the entire volume leaves the warehouse within 48 hours.

H+0H+48· full volume out the warehouse gate
Personalized packing of fashion orders in the Completio warehouse
01challenge

Sold in hours, shipped in weeks

The brand's model is drops: a limited collection, a social media teaser, sold out within hours. The problem started after the "buy" click: the previous operator couldn't take the spikes and shipped a drop over a week, sometimes longer.

For a community built on hype, there is hardly a worse scenario. Buyers compare delivery dates in the comments, and every day of delay means a wave of tickets, chargebacks, and shaken trust before the next release.

02solution

The drop module: full volume in 48 hours

Completio's personalized fulfillment has a mode designed exactly for this sales model: the drop module handles over 30,000 parcels in a single event, and the full volume leaves the warehouse within 48 hours of launch.

Apparel ships in poly mailers with automatic size selection, with inserts and extras matching the brand's identity. Returns, a natural part of fashion retail, come back to an inspection zone where products are assessed, refreshed, and swiftly put back on sale before the next drop.

  1. b01Drop module: 30,000+ parcels in a single shipping event
  2. b0248 h for the full drop volume to leave the warehouse
  3. b03Poly mailers with automatic size selection and a fast returns loop
Branded packaging and extras prepared for a drop shipment
03 · day zero

48 hours, hour by hour

The drop-day rail: from the sales launch to an empty warehouse.

0+
parcels leave the warehouse within 48 h
D-14Drop plan and capacity reservationD-3Collection intake
  1. H+0
    The drop goes live
  2. H+2
    Order peak
  3. H+18
    Half the volume shipped
  4. H+36
    Final pallets loading
  5. H+48
    The last pallet leaves the warehouse
48-hour drop timelapse: from launch to an empty warehouse
0%
within 24 h

of returns processed within 24 h of reaching the warehouse

04 · returns

The returns loop before the next release

Returns are a natural part of fashion retail. They come back to an inspection zone where products are assessed, refreshed, and put back on sale before the next drop goes live.

Completio employee at an apparel returns handling station
05 · results

Results

0h

to ship the full drop out of the warehouse

0.000+

parcels handled in a single event

0

delayed orders on drop day

Our previous operator asked us to spread the drop over a week. Completio only asked what time we were launching.
Brand founder
next drop

Personalized fulfillment

Plan your next drop with Completio and release the full volume in 48 hours.